Articles
Sometimes my thoughts. Some of my old articles. They will also find some interesting texts for me that I would like to share. However, some of the following are texts from previous projects, which I do not want to waste due to their uniqueness on the web. So I'm throwing all of them here:
Why can a service design book leave the reader unsatisfied? Someone beginning to explore service design may expect a complete set of recipes: how to conduct research, how to build a prototype, how
A new place for business in Kleczków, Wrocław Kleczków is located close to the centre of Wrocław and continues to develop as both a residential and service-oriented neighbourhood. The surrounding
Why return to “Change by Design”? A book read for the first time meets a particular level of knowledge, experience and curiosity. The text remains the same when read again, but the reader has changed
Why does a leader's everyday language matter so much? A leader communicates even when saying nothing. A lack of information, avoiding answers, delaying decisions and remaining silent about problems
Why is UX so often reduced to screen design? The popularity of digital products has strongly associated user experience with websites, mobile applications and software. Job advertisements frequently
What is website usability? Website usability describes how easily a user can achieve their goal on a website. It is not limited to attractive design, modern animations or impressive photographs. A
Registering a company in virtual office address Who is it for? It’s for companies looking for additional address or working space without actual physical presence if they want to save cost of running
Marketing techniques such as performance, behavioral targeting or retargeting helped the advertisers to reach the group of people who are more interested in their products or services. It is clear
Monitoring your competition on the web is a tool which helps you to monitor and react to your competitors efforts on the internet. Moreover, monitoring your competition can be a great source of
When you set up a business, company or foundation, you need a place for the company's seat. You don't always have to start with renting a traditional stationary office, which translates into rental
The zero moment of truth is crucial time when the customer is making the decision to purchase the product or service. This is also the crucial moment for the marketers to reach potential client and
WoMM tool allows you to monitor all kind of Internet users activity. By setting the desired key words and phrases, you will get the full insight on what has been said about your product, brand or
Sales support tool helps you to find those comments in real time (as they happen), so your consultants can talk directly to these people and convince them to buy your product. Furthermore, Sales
Who would you want to track on the internet? These can be the opinion leaders who eagerly speak about your brand or branch of business. Additionally, you are able to track the activity/publicity of
This advanced technology helps you to get the immediate access to all the good and bad publicity about you on the internet only minutes after it has been published. Since this mechanism is very
Nowadays more than one billion people is using social media (50 percent of all Internet users). Every minute there is more than 700000 status updates and 0,5 billion comments posted on Facebook. In
The natural environment for the viral marketing is social media sector. The easiness and eagerness of sharing and handing down the message allows to accomplish almost any type of marketing goal. The
The main goals in this field are brand`s reputation building, increasing the brand awareness, especially among the Internet opinion leaders and crisis management. It may seem that achieving these
The Internet emergence and its steady growth seemed to make this situation even worse and more complicated. Meanwhile the global domination of the Internet and the media convergence process made the
Reputation notification system informs you about comments on the monitored subjects in minutes after they appeared on www. This mechanism permits your consultants to react in leaps and bounds. Our